Farris Nasr

Farris Nasr

Co-founder & CEO @ ChatFeatured | Shaping how brands get discovered by AI. Expert in AI search optimization, and how LLMs retrieve, rank, and recommend brands.

PR & Comms Guide to AI Brand Mentions: How to Monitor Reputation Across ChatGPT, Gemini & Perplexity6 min

PR & Comms Guide to AI Brand Mentions: How to Monitor Reputation Across ChatGPT, Gemini & Perplexity

Learn how to monitor brand reputation across ChatGPT, Gemini, and Perplexity. This guide for PR teams explains how to use ai data analytics to track mentions and optimize for AI search. Protect your brand's narrative in the age of AEO.

Perplexity, Google AI & Beyond: How to Earn AI Citations and Source Links5 min

Perplexity, Google AI & Beyond: How to Earn AI Citations and Source Links

Learn how to earn citations in Perplexity and Google AI using the Atomic Answer framework. This guide explores Answer Engine Optimization (AEO) strategies to boost your brand's visibility and conversion rates in the age of AI search.

Local AEO Playbook: Getting Multi‑Location Brands Featured in AI Search Results7 min

Local AEO Playbook: Getting Multi‑Location Brands Featured in AI Search Results

Learn how to optimize multi-location brands for AI search engines. This Local AEO playbook provides a strategic framework to ensure your business is discovered and recommended by ChatGPT, Gemini, and Perplexity.

Local AEO Playbook: Getting Multi‑Location Brands Featured in AI Search Results5 min

Local AEO Playbook: Getting Multi‑Location Brands Featured in AI Search Results

Learn how to optimize multi-location brands for AI search engines. This Local AEO playbook provides a strategic framework to ensure your business is discovered and recommended by ChatGPT, Gemini, and Perplexity.

How to Get Your Brand Featured in ChatGPT, Gemini, Copilot & Perplexity6 min

How to Get Your Brand Featured in ChatGPT, Gemini, Copilot & Perplexity

Learn the step-by-step strategy to get your brand recommended by AI assistants like ChatGPT, Gemini, and Perplexity. This guide covers technical AEO foundations, content strategies, and how to track your AI visibility.

10 Best AI Search Tracking Tools to Monitor Your Brand Visibility in 20269 min

10 Best AI Search Tracking Tools to Monitor Your Brand Visibility in 2026

Compare the 10 best AI search tracking tools for 2026, including ChatFeatured, SE Ranking Visible, Otterly.ai, Rankability, and more. Full feature comparison, pricing, and recommendations for monitoring your brand's visibility across ChatGPT, Gemini, Perplexity, and other AI models.

Why ChatFeatured Beats Other AI Search Visibility Tools for Marketing Teams & Agencies3 min

Why ChatFeatured Beats Other AI Search Visibility Tools for Marketing Teams & Agencies

A comprehensive comparison of ChatFeatured against other AI search visibility tools, specifically tailored for marketing teams and agencies in 2026. Discover why ChatFeatured's multi-brand support, cross-model tracking, and actionable AEO insights make it the superior choice for professional optimiz

ChatGPT Atlas and the Future of AI Search3 min

ChatGPT Atlas and the Future of AI Search

What It Means for Brands OpenAI just introduced Atlas, its new AI-native browser — and while most headlines are talking about the product itself, the real story is what it represents: the next era of search. Atlas merges web browsing, chat, and real-time reasoning into one interface. You can ask questions, open tabs, summarize pages, and get tailored answers — all without bouncing between search engines and websites. It’s not just a browser update. It’s a sign that AI is becoming the primary

The End of Reddit SEO: What ChatGPT's Pivot Means for Brands2 min

The End of Reddit SEO: What ChatGPT's Pivot Means for Brands

In mid-September, something major happened in the AI search landscape that most people missed. ChatGPT deprioritized Reddit as a source. Reddit’s share of citations in ChatGPT responses dropped from 14% to under 2% in just three weeks. Shortly after, Reddit’s stock fell 15% as investors realized those $60M AI licensing deals may not be as valuable as they thought. So what changed? OpenAI is moving away from user-generated forum content and toward authoritative, premium sources - NewsCorp, Fi